SCORE Webinar: Online Reputation Management

What people say about your business online matters—and one bad review can cost you customers. Whether you're responding to criticism, monitoring mentions, or building positive engagement, managing your reputation is essential to your brand's success.

In this insightful webinar, you'll learn the steps to protect and improve your online image across platforms like Google, Yelp, Facebook, and more. You’ll discover how to respond to negative reviews the right way, avoid common mistakes, and implement simple strategies to stay ahead of online damage. Plus, we'll discuss how offline reputation—from associations to ex-employees—can impact your online standing.

What You’ll Learn:

• The different types of online complaints—and how to handle them
• Where your reputation is being shaped (it's more than Google!)
• How to respond to reviews using a proven, step-by-step process
• Why “not feeding the trolls” is a smart policy
• Tools like Google Alerts to monitor your brand
• Best practices to turn unhappy customers into loyal advocates